Uses Claude by Anthropic, checked by people

Become the business AI recommends

Claude, Anthropic's AI model, researches your market and drafts answer-first pages from facts you approve. A human SEO specialist checks every page before it goes live. The goal: citations in Google AI Overviews, ChatGPT, Perplexity, Gemini, and Claude.

  • Uses Claude, checked by people
  • Your main website stays untouched
  • Typically live in about 14 days

every-project.pipeline

6 stages

  1. 01

    Research

    Collects the questions buyers ask AI and the AI Overviews in your market.

    Claude
  2. 02

    Entity map

    Maps your services, locations, and proof into one clear model.

    Claude
  3. 03

    Draft

    Writes answer-first pages from facts you approve.

    Claude
  4. 04

    Fact-check

    A second pass checks every claim against its source.

    Claude + human
  5. 05

    Review

    An SEO specialist edits and approves each page.

    Human
  6. 06

    Track

    Checks AI answers for your brand and reports citations.

    Claude + human

Nothing goes live without stage 05: a person reads and approves every page.

Days to deploy
14
Average time to launch
Pages shipped
200+
Across all clients
Industries
12
Where we have run the framework
Qualified actions
3x
Average increase

Averages across our client projects. Individual results vary.

The shift

Some SEO stops working when AI writes the answer

AI Overviews and AI assistants now answer many questions before anyone clicks. They pick a few sources to cite. Here is what decides who they pick.

What no longer works

  • Keyword stuffing and thin content
  • Generic location pages with no real detail
  • Ignoring how entities relate to each other
  • Slow, bloated websites
  • Content that does not answer the question
  • Relying only on backlinks

What AI systems cite

  • Structured, entity-rich content
  • Clear answers to specific questions
  • Complete coverage of a topic
  • Fast, accessible pages
  • Local detail that proves you are real
  • Trust signals AI can verify

You do not need more traffic. You need to be the source AI trusts. That is what the framework builds.

How we use Claude

Claude researches, drafts, and checks. People decide and approve.

We build mainly on Claude by Anthropic, through Anthropic's commercial API. We use other models where they fit a task better. AI makes the work fast. Our team makes sure it is right.

Read the full process

What Claude does

  • Researches the questions and AI answers in your market
  • Maps your entities, services, and locations
  • Drafts answer-first pages from approved facts
  • Fact-checks each draft in a second pass
  • Checks AI assistants for brand mentions and citations

What our team does

  • Sets the strategy and picks the topics
  • Edits and approves every page
  • Gets your sign-off before anything goes live
  • Builds and maintains the site and its tracking
  • Reports results in plain language

What we never do

  • Publish a page no person has read
  • Put your confidential data into consumer chat apps
  • Invent facts, reviews, or credentials
  • Promise rankings or AI citations we cannot control

How it works

The Generative SEO framework

Four phases, each with a deliverable. Claude does the research and drafting. Our team owns the strategy and the final word. Everything runs on a separate site, so your main website stays untouched.

  1. 01

    AI visibility research

    Claude research agents study how AI answers questions in your market: which searches show an AI Overview, which businesses get cited, and why. An SEO specialist turns the findings into a plan.

    • AI Overview and AI assistant trigger analysis
    • Entity and topic map of your market
    • Competitor citation audit

    Deliverable: AI Visibility Report

  2. 02

    Parallel asset build

    We build a dedicated site made for AI discovery. It sits apart from your main website, so your current rankings are not touched.

    • Custom domain or subdomain
    • Entity-structured architecture
    • Fast, accessible page templates

    Deliverable: Deployed asset

  3. 03

    Content and entity system

    Claude drafts structured, answer-first pages from facts you approve. A second pass fact-checks every claim. Our team edits and signs off each page before it goes live.

    • Claude-drafted, human-edited pages
    • Entity and schema markup
    • Two-step fact-check on every claim

    Deliverable: Published content

  4. 04

    Conversion and tracking

    We connect visibility to leads. We track AI referral traffic, calls, and form requests, and we check AI assistants for your brand on a regular schedule.

    • Lead capture setup
    • AI traffic attribution
    • Citation checks and reporting

    Deliverable: Live reporting

Proof

Results from client work

Local and service businesses that used the framework.

Home services

Starting point
No presence in AI Overviews for key service terms
What we built
Built a 50-page parallel asset covering service areas and common questions
  • Appearing in AI Overviews for 12 high-intent queries
  • 47% increase in qualified form submissions
  • 3x more phone calls from organic search

Results measured within 6 weeks of launch

Professional services

5x increase in AI Overview visibility

In 8 weeks

Local retail

First-page AI presence for 20+ terms

In 4 weeks

“Within weeks, we started appearing in AI Overviews for our key services. The parallel asset approach meant zero risk to our existing site.”
Sarah M.Owner, Local Service Business
“Finally, an SEO approach that makes sense for how search is actually changing. Clear deliverables, fast execution, measurable results.”
James K.Marketing Director
“The framework they built is now our primary lead source. We're getting calls from people who found us through AI recommendations.”
Michael R.Business Owner

Individual client results. Your results will vary with your market, competition, and starting point. AI Overviews and AI assistants are run by third parties, and no one can guarantee inclusion.

Team

The people behind the system

A small team. Claude speeds up the work. People own every decision.

  • Photo of Suraj Giri

    Suraj Giri

    Founder

    Software engineer, web developer, and SEO consultant. Designs the Claude-based research and content system behind each project.

    LinkedIn profile for Suraj Giri (opens in a new tab)

  • Med

    Growth strategist

    Leads channel experiments and positioning for buyers who start their search in AI.

  • Max

    Automation architect

    Builds and hardens the workflows that keep the system running and measurable.

  • Adarsh

    Search systems lead

    Turns content, entities, and technical structure into repeatable visibility frameworks.

Pricing

Choose your path to AI visibility

Clear prices and clear deliverables. No long-term contract.

Starter

Single-location businesses testing AI visibility

$2,500

one-time setup

  • AI Visibility Report
  • 10-page parallel asset
  • Basic entity markup
  • Lead capture setup
  • 30-day support

Recommended

Growth

Businesses ready to lead their local market

$5,000

one-time setup

  • Everything in Starter
  • 50-page parallel asset
  • Advanced entity system
  • Claude-drafted, human-edited content at scale
  • Custom tracking dashboard
  • 90-day optimization

Scale

Multi-location or high-volume businesses

Custom

based on scope

  • Everything in Growth
  • Unlimited pages
  • Multi-location support
  • API integrations
  • Dedicated account manager
  • Ongoing optimization

Our commitment

If we cannot show the traction indicators set in your statement of work within 60 days, we extend support at no additional cost.

You agree the traction indicators and the length of the extension in your statement of work. The extension is more work from us, not a refund.

Prices in US dollars, before any applicable taxes. Scope is confirmed in writing before work starts. See our terms of service.

FAQ

Questions teams ask before they start

Something else on your mind? Email info@generativeseo.io.

What is Generative SEO and how is it different from traditional SEO?

Generative SEO optimizes for AI-powered search: Google AI Overviews and answers from assistants like ChatGPT, Perplexity, Gemini, and Claude. Traditional SEO aims to rank a page. Generative SEO aims to get your business cited and recommended inside the AI answer.

Which AI models do you use?

We build mainly on Claude by Anthropic, through Anthropic's commercial API. We use other models for specific tasks when they do the job better. A person reviews every output before it reaches your site.

Is the content written by AI?

Claude drafts each page from facts you approve. A second AI pass checks every claim against its source. Then an SEO specialist edits and approves the page. Nothing goes live without human review and your sign-off.

What is a 'parallel asset' and why do you use this approach?

A parallel asset is a separate website we build for AI visibility. It lets us move fast and test freely without risking your main site's rankings or asking your team to change it. Every parallel asset names your business as its owner and publisher. We never build sites that pose as independent directories, reviewers, or third-party sources.

How long does it take to see results?

In our projects so far, most clients saw first AI visibility within 2 to 4 weeks of launch, and leads and calls within 4 to 8 weeks. Every market is different. We report on progress the whole way.

Do I need to make changes to my existing website?

No. Your main site stays as it is. We build and run the AI visibility layer separately.

Is my data safe with AI tools?

We send AI models only what a task needs, and we use commercial API access, not consumer chat apps. Our AI policy explains exactly how we handle your data.

What industries do you work with?

Mostly local and service businesses: home services, professional services, healthcare, legal, and similar fields where being recommended by AI turns straight into leads.

How do you measure success?

We track AI Overview appearances, citations in AI assistants, traffic from AI sources, and most of all qualified actions: calls, form requests, and bookings. You get a dashboard with every key number.

What's included in the AI Visibility Report?

An analysis of what triggers AI Overviews in your market, an entity and topic map, a competitor citation audit, and a ranked plan for building your AI presence.

Can you guarantee AI citations or rankings?

No. Google, OpenAI, Anthropic, and others control their AI systems, so no one can honestly guarantee placement. We commit to the work, the deliverables, and the 60-day support extension described in our pricing.

Are you affiliated with Anthropic?

No. Generative SEO is an independent company that uses Claude. Claude and Anthropic are trademarks of Anthropic, PBC.

Can I see examples of your work?

Yes. Choose 'See an example' in the form below and we will walk you through assets we have built for other clients.

Start here

Ready to get found by AI?

Tell us about your business. We aim to reply within one business day.

  1. 1You send the form. It takes about two minutes.
  2. 2A person on our team reads it. Plans are AI-assisted and reviewed by a person.
  3. 3We aim to reply by email within one business day.
Prefer email? info@generativeseo.io

We reply with a custom AI visibility plan for your market.

We use these details to reply, prepare your plan or quote, and keep a record for up to 24 months. FormSubmit emails them to our inbox. We may use Claude (Anthropic's API) to help prepare your plan. Prefer not to use the form? Email us instead.